Instead of each participant getting an individual copy of the book, there will be only a single copy. The single copy will be passed from reader to reader and autographed. Also, each reader will write a letter to future readers after finishing the book. Said letters will be mailed along with the book to each destination. This is partially because I think our generation does not appreciate mail for the splendidly wonderful thing it is.
When someone receives the book they will make either a video or a picture/text slideshow that con be uploaded to youtube. I plan on sort of making a community for the book club once it has a proper name. They will also do the same after reading and include a small non-spoiler review as well as to who where they are sending the book. i think this is just a fun way to incorporate You Tube because it has been known to create some good bonds between non-face-contact friends.
When each participant has read the book and the book is returned to the first reader along with everyone's letters the first reader will combine the letters into a scrapbook. There will be a contest of some sort where in the winner gets to keep the autographed book and scrapbook.
I am in need of thoughts, feedback and supporters.